SEO and website optimization blog with marketing tactics and web strategy for professionals and small businesses.
Why do some landing pages convert like crazy and others languish with very few click-throughs? If you’re spending money on PPC or content marketing to drive traffic to your site and not seeing great results, this question is probably on your mind a lot. Split testing only takes you so far if you’ve run out […]
Continue reading "12 Techniques of Persuasion Psychology That Will Lift Your Conversion Rate"
Basic WordPress 101 Adding a Basic Post Installing a Custom Theme Via FTP Add a Gif to a Post or Page Add an XML Sitemap Install WordPress Automatically with Cpanel and Fantastico Optimizing the WordPress Admin Area Change the Default Media Upload Location Automatically Ping Search Engines Set WordPress to Auto Ping Posts Change the […]
I’ve been to droves of SEO and digital marketing conferences over the years and while larger events like PubCon and Traffic & Conversion Summit certainly have their place, Ungagged has continually proven itself to provide the best ROI for my time. Running an agency, we get to play in a lot of strange verticals and […]
Image Credit: Takeitapp.co Mobile UIs have radically altered the way in which users are engaging with digital interfaces. Gestural controls are slowly replacing mouse clicks, a premium is placed on screen real estate, and skeuomorphism has all but gone the way of the caribou. In place of former 3D realism stands the Flat design revolution […]
Continue reading "Enhancing User Experience: 5 Unfailing Facets of Flat Design"
To keep on top of SEO it’s important to keep a close eye on what Google is planning. Last month, Google’s senior vice-president of search, John Giannandrea, spoke to Leslie D’Monte from Live Mint about the increasing role or artificial intelligence in search. From the exclusive and in-depth interview we have gained some vital insights […]
In keeping with its animal theme, Google announced a major update with a fierce attack that has hurt thousands of blogs, websites, and online businesses. If you have yet to hear of Google Penguin, you are likely new to the online arena or living under a rock, but it is one of Google’s most important […]
Google releases hundreds of under the radar refinements and updates to their search algorithms each and every year. The majority of these updates are minute changes that go relatively unnoticed. The significant upgrades, however, are widely covered by bloggers and large news outlets alike due to the substantial impact they have at every level across […]
Noticed Google testing a new auto loan calculator in SERPS. They’ve had a general purpose calculator for years now, started testing a mortgage calculator about a year ago, and it appears they started testing the auto payment calculator on Thanksgiving & are showing it on and off to some portion of their visitors for the […]
A description of purpose, implementation, and utility of micro interactions as well as a gallery of good looking examples. “Big” is, and has always been, made up of lots of small. Just as a multitude of sand makes up a beach, dozens of contact points between user and UI make up a pleasant user experience. […]
http://theollybanks.deviantart.com/art/Another-Creative-404-page-209339620 Nothing’s worse than searching for a page that isn’t there. Frankly, bluntly, and in all other ways candid: hitting a 404 page usually sucks. There are, however, some creative methods one can employ to make the frustrating 404 experience suck a little less. Humorous attempts have been made by imaginative webmasters all over the […]